One of the first impressions of your business to potential customers is through your website. An unprofessional or amateur website can lose a potential customer forever. Your business website should reflect your company’s branding as well as marketing goals. We build websites utilizing the world’s most popular open-source CMS—WordPress. The platform is user-friendly, intuitive and easy to learn. Additionally, we can set up an ecommerce website to sell online as well.
Eric Moore Photography can help you market your business to new and existing customers. Whether it is search engine optimization, social media, email campaigns, web advertising or any other digital marketing, we can develop a solution for you that produces results. We listen to you to learn about your business and find what your marketing objectives are. The result is a marketing strategy that not only meets your goals, but brands your business.
Bill Gates, over two decades ago, wrote an infamous essay titled “Content is King”. This is still true today, as it was then. Content is at the heart of today’s marketing strategies, and Eric Moore Photography can help you create a narrative to tell your story. From your perspective as a business owner, content helps you attract, and engage prospects and customers, bring new visitors to your site, and ultimately, generate revenue for your company.
One of the things business owners often struggle with is developing their brand. Branding is one of those marketing concepts that is a bit vague and can become confusing, even for people who have studied marketing. Branding is the process of giving a meaning to a company’s products or services by creating and shaping a brand in consumers’ minds. It is a strategy designed to help people to quickly identify a company’s products or services, and give them a reason to choose yours over the competitor’s.